Now guys I know there's an 'About Us' page on the website but I kept it quite brief to not bore anyone who looked, for those of you who want to know more here goes ........
Hi, I'm Emily and I run I Do Devoted Dreams. I started working in Event Management back in 2008 (seems like a lifetime ago now!) I have run award winning guest houses, hotels and wedding and event venues and have worked hard let me tell you that. Anyone who looks to get into this industry because they think it's a glam job - it isn't - and if you're not mucking in as part of a team I honestly don't think you can have an understanding for all aspects of the job. I've worked crazy hours, slept on office floors, herded sheep and cattle, and have a LOT of amazing stories to tell. I'm the worst dinner party guest as my whole life is engrossed with events so other than facinating stories, and observations of human behaviour I'm pretty boring :)
The idea for our business started off in 2014, at the time I was working as a full time events and wedding co-ordinator. When I was younger my Mum (Susan) was very crafty, she travelled as a conservation book binder and I remember sitting under her desk as a child as she crafted away. Life circumstances change, and she took a different path but she always loved being creative. The idea for the business initially was for me to help her create something where she could tap into that creative flair, whilst looking after my younger sister Iona who has Downs Syndrome.
The name 'I Do Devoted Dreams' was a combination of her ideas and my husbands (just in case you were wondering!) As I ran a wedding venue, I mentioned to a couple of clients who were looking for personalised chalkboard etc that she could help (at that time there wasn't really any companies or people I knew of doing that). The more I researched and tried to help her the more I realised how much I enjoyed it and spending time with my girls. So in 2015, a change in circumstance for me (life keeps you on you're toes!) gave me the perfect opportunity to become my own boss and turn a dream into a reality.
Now two years on, we have worked on nearly 200 events - which is bloody staggering when I stop to think about it! We started the business working from a shipping container and our front room, and we now have our little workshop. We're on a working farm in an old building; but do you know what, it works for us and keeps our overheads low. As my pooch, Murphy comes with me to work most days it's lovely to be able to take a stroll through the orchards at lunch time, I think it's so important to take time to reflect and take stock and appreciate whats around you, otherwise life can just pass you by. When we first started to be honest we were not really sure what direction our business would take. There are lot of companies out there who do hire of items, but we wanted to be different and offer more of a service and place for creativity and support.
Susan (aka Mum!) is still very much part of the business, although due to health issues she is now more of my go to ideas gal and support (or when I find an amazing idea on Pinterest - she helps me work out how we're going to pull it off!). My sister Iona, works with us in our workshop one day a week and helps out at weekends with events too. (Around finding food or drinks and boy does she love a wedding show!) This has meant that everything is quite a juggling act (anyone else have an admin monster) and I haven't quite got the work/life balance right yet - does anyone? I am in a very fortunate position, and I am always grateful for the couples that choose to book and to put their faith in us, and understand our process. The reviews, the thoughtful cards and presents that we receive are just so awesome and I am constantly overwhelmed :) If I was winning an oscar I would be stage for ages thanking all the amazing people who support me personally and our little business (I won't bore you don't worry!)
Our team continues to grow, we have a few ladies that help us with setting up on event days (and I'm sure this will grow with our bookings too!) and we have the lovely Kelli who designs all our stationery. I'm sure I'll do another blog soon about our services and amazing team that we are creating.
We're coming into the last stretch of events for 2017, and I guess everyone starts to reflect at this time of year - how many of you make New Years resolutions ;) 2018 is set to be a very exciting year for us, we are expanding our services and items, and have some more fantastic people joining us to be able to provide even more to our couples. We are also taking on a brand new project that our team will manage .... watch this space guys I'm always dreaming.